GETTING VACANT PROPERTIES REOCCUPIED

The ultimate goal of most residents will be to get vacant properties in their neighborhoods reoccupied. Because Detroit is losing population while gaining vacant housing, getting properties reoccupied is a difficult task. Neighborhood associations, CDCs, and other non-profits can take a role in selling houses in their neighborhoods by formulating or participating in marketing campaigns.

Possible Actions or Responses:

On the west side of Detroit, several communities in partnership with realtors participated in the formulation and implementation of a neighborhood marketing campaign. The realtors worked with residents of designated communities to highlight their most attractive homes, schools, churches, recreational centers, grocery stores, shopping, and other assets in the area while marketing vacant properties. This approach shows the potential of vacant homes in the area and commitment to the neighborhood. Some communities work with particular realtors who have agreed to utilize their marketing plan. The communities designate these realtors “preferred realtors” and recommend them to anyone inquiring about purchasing property in the area.